No Lie: Truth Is the Ultimate Sales Tool

Selling Power magazine says, "To his powerful and famous clients, Barry Maher is simply the best sales trainer in the business." Sell far more, sell it faster, sell it easier. * Win customer trust instantly, by telling the whole truth about a product. * Transform negatives into powerful selling points. * Compare your product's shortcomings to a competitor's strength and come out on top. * Prove to your customers how perceived negatives translate into superior performance and greater satisfaction. And what does Selling Power say about NO LIE: TRUTH IS THE ULTIMATE SALES TOOL? They call it "a bestseller waiting to be discovered." Discover it today.

Author: Barry Maher
Publisher: Barry Maher & Associates
Published: 11/03/2006
Pages: 192
Binding Type: Paperback
Weight: 0.55lbs
Size: 8.50h x 5.50w x 0.44d
ISBN13: 9780978732134
ISBN10: 0978732138
BISAC Categories:
- Business & Economics | Advertising & Promotion
- Business & Economics | Sales & Selling | Management